All posts in Youtube

Introducing ThirdSector.Directory

Hi everyone, we have been hard at work on a new project with Howard Lake and Craig Hartzel and it’s my pleasure to introduce ThirdSector.Directory a central place to list the entire sector from charities to businesses and people.

We have put together a short video to help explain the concept and show you the site in action.

You can sign up today and Claim or Add your charity, business or yourself it’s free and only takes a few minutes.

ThirdSector.Directory is a new project to help bring together all the charities, businesses and people working as part of the third sector into a single easily searchable site that is mobile friendly and blazing fast.

The idea is to provide a modern directory that supports charities in showing what they are about and how people can connect with them through the service of their choosing – from social media to more traditional phone and email support.

5 Social Media Lessons From Successful Foundations

Social media.

Slacktivists are individuals who are satisfied by their financial donation to a charity. But Facebook users and Twitter subscribers get that same level of feeling when they ‘like’ a respective social media page or subscribe to charities Twitter feed. This does not have the same financial benefits, of course.

Many charities are employing lessons to divert this trend, and they are finding great success.

1. Create an Exciting Draw

The African Wildlife Foundation has generally used social media buzz to achieve its mission of the conservation of wildlife. The non-profit posts exciting images of baby elephants, wildlife banners, and sponsored short film competitions on its Facebook page. It steadily encourages individuals to upload videos and suggests shopping at Amazon to gather donations. The AWF provides links with immediacy and use the topic of beautiful animals to draw attention.

Yikes! That’s Spam! DON’T TOUCH IT!

Everyone in business today, even including the nonprofit sector, must have a website to effectively reach customers and audiences. In “Social Media for Social Good: A How-to Guide for Nonprofits,” Heather Mansfield emphasizes that a website is central to any social media and online fundraising efforts and those efforts must all relate back to the website. Mansfield refers to website, e-newsletter, and donation solicitations as Web 1.0 campaigns that work in unison. She recommends investing a minimum of $2,500 a year in web design and maintenance, but says $5,000 to $10,000 is more realistic for nonprofits to be effective online.

Use Social Media to Boost Your Offline Event

If your nonprofit has not incorporated social media into your campaigns, it’s time to start. A survey by MBA Online revealed that 80 percent of the people polled were more likely to trust and support an organization that uses social media. Tap into this group of consumers for your charity by getting started with some helpful social media tips.

What Makes Social Media Good for Charities?

Social media fits two characteristics of charities, says Smart Insights: the need to tell a story, and the need to create emotional connections within a community. This is the foundation for many social networking sites. People post stories about their daily lives for others to read and feel connected. It may start out as a way to share with friends and family, but quickly becomes something where people from all over can participate.

New Charity YouTube channel – tips to get started

YouTube is one of the most popular websites in the world and is the #1 video destination online. With this easy-to-understand guide, we will help your new YouTube channel off to a flying start.

So many charities start YouTube Channels and wonder why, after months of work and uploading, they still don’t have more than a few hundred subscribers.

In this guide we will take you through the first 48 hours of your new YouTube channel from registration to upload.

Increase Charity YouTube views for free with our tips

Making your charity channel popular can be a challenge, a hard one at that. So many people want to increase YouTube views on their videos but where to start? Read on for our free top Increase YouTube views tips and you will see your views spike. It can take a while for your views to start increasing so don’t think you will do a few of these and suddenly see big results.

Top 10 ways to increase YouTube views

  1. Research the keywords you are going to use before upload, include them in your file name, then upload to YouTube.
  2. Make sure your title, description  and tags are filled out and always use the same keywords as your file name.
  3. Promote like crazy! The more external signals you can point at your video the better. Tweet, Facebook and Google Plus are all great places to get some social sharing happening and a sure fire way to increase YouTube views.

The most important YouTube Advice you will ever read! Charity YouTube algorithm watch minutes advice

The big ‘secret’ that people want you to pay for is this… the more minutes of a video a user watches, the more popular that video is in YouTube‘s eyes… shock horror!

So there you go, it’s not a secret and it’s not worth paying for that information when YouTube has been up front in making it known that from now on Watch Minutes mean more than comments, likes, clicks and back-links or any other metric you care to throw around.

That’s not to say the other signals aren’t in play, but what YouTube really cares about is how much of a video is watched before the viewer moves on to other content.

If the viewer stays on YouTube then the previous video they watched gets extra signal that can help its rankings.

Charity YouTube video checklist for every video you make

Every time you upload a new Charity Youtube video it’s worth running through our checklist to make sure you don’t miss a vital step that will ensure your video has the best chance of being seen by the YouTube community and beyond..

New video YouTube checklist

  1. Choose your video file name carefully and do some research into the popular words people use
  2. Optimize your title, description and tags to match your file name
  3. Titles should include your keywords at the front
  4. Description should be 150 words+ and include your keywords a few times
  5. Use appropriate tags but don’t go overboard
  6. Closed caption your video if it has dialog
  7. Add annotations to your video, including your keywords
  8. Tell all your social network friends about your video
  9. Watch / comment on other videos similar to your upload
  10. Relax!

As you can see, a fair amount of work for each video you make on top of actually making the video.

This is just a baseline so much more you can do to help your video reach a wide audience.

It total it should take you around an hour and a half per video, not including the closed caption time.

The reason we do all this is to help your video get seen in YouTube search and in syndication around the web.

Taking your YouTube checklist to the next level

If you want to take your YouTube checklist to the next level you can also try the following:

Watch your own video from different computers, watch it all the way through. Do this twice per IP, it will help your watch minutes and make your video more popular in the eye of YouTube.

Gain backlinks from blogs, a link to your video or better yet your video embedded on other websites can really help you grow your audience.

We hope this New video YouTube checklist has been helpful. Do get in touch if you want to discuss the service we offer.

If you want to get the best from YouTube we recommend doing a few things for every new video you make. Use our new YouTube video checklist to see how you do. It does take a bit of time but the results will be worth it, we promise you.

In our experience few YouTubers do even half of the things on our new video YouTube checklist, how many do you do?

Charity YouTube boost views with comments on videos

A good way to boost your YouTube views is to help people discover your charity YouTube channel by commenting on videos that fit your subject matter or “niche” as it’s more commonly known. Search for videos that interest your channel, watch the video and leave an insightful or useful comment.

Don’t go crazy as YouTube will give you a temporary ban if you comment on too many videos in a short space of time on average you can make 3 comments per hour. When commenting on a video the video owner will see your comment and might visit your channel and check out your videos. Anyone seeing the video where you left the comment may read your comment and visit your charity YouTube channel.

At the same time YouTube users can vote up or down on a comment they find useful or helpful and you may find your comment on the top of the stack.

Charity YouTube keyword research for your videos, titles and tags

Everyone uploads videos, but do you do your YouTube keyword research before uploading? Like I say, loads of people upload but few take the time to work out what’s popular on YouTube before uploading.

Did you know you can use Google Adwords to do YouTube keyword research data for your title and tags before you upload your video to YouTube? All you need is a free Adwords account. Go into tools & analysis, then keyword research.

Enter the keywords you think best fit your video, press search and Google will return results in different broad matches. Use the + symbol to explore these keywords in more detail. Google will give you an idea of search volume which you can use to refine your Why Youtube Title, Description and Tags are important for Videos YouTube video title and tag Why YouTube Title, Description and Tags are important for Videos. If you see a keyword that fits just as well but has higher search volume use that word instead.