While we know many, many, many posts have been written on this subject across the web, we felt it was worth revisiting in light of Google+ and many of the new features being added to Facebook and Twitter that are propelling social media forward in a way we could barely predict even last year.

Take the first step for your charity

Generally speaking, you are going to want to have a Facebook Page  (not a Profile) and a  Twitter  account, also a YouTube account as well if you plan on doing a video blog (worth considering and cheap, all you need is a webcam). Facebook Pages are the key way for you to use Facebook as your charity brand. It’s not wise to use a Facebook Profile as your brand presence on Facebook, it will probably get deleted in time.